The Story

 In Japan, the term "risk management" has finally begun to be heard more frequently in recent years. The concept of risk management originated in the United States in the 1960s, but it was not until the late 1990s that the need for that began to be considered in Japan, making the history of risk management in Japan relatively short.

 In the roughly 30 years since the concept of "risk management" emerged in Japanese society, there has been a growing movement in Japan to deal with unprecedented disasters, violent crimes, the possibility of international terrorism and war, and damage caused by the development of the Internet and other communication technologies. Especially since around 2010, the introduction of business continuity plans (BCP) and business continuity management (BCM) has gradually progressed among large corporations and local governments such as prefectures, and this momentum is about to spread to small and medium-sized companies and municipalities. However, lack of know-how and manpower, as well as cost issues make it difficult to promote crisis management.

 Therefore, Sunny Risk Management is developing crisis management PR activities centered on SNS to raise awareness and familiarity with "risk management" in Japanese society, while providing BCP consulting and risk management advisory services that combine easy-to-start prices and professional know-how to help as many people as possible become familiar with it. Through our BCP consulting and risk management advisory services, I help as many people as possible become familiar with risk management and create an environment where people can spend their daily lives with peace of mind. In today's society, which is exposed to diverse risks, we hope that a risk management culture will take root in Japan to shape a more resilient future.